A spirit-free nightcap with functional sips for your soul.

Branding, Packaging Design, Art Direction, and 3D Renderings for Roohtine

Whole-body wellness made easy through functional sips that are easily incorporated into your daily roohtine. Roohtine was born out of our desire to share access to ingredients that nourish you from inside out.

Branding, Packaging Design, Art Direction, and 3D Renderings

Unspoken Agreement, Saxon Campbell,  Robin Kannard

03 - Roohtine - Image 01.mp4

The overall aesthetic of the brand is elegant and calming, with a soft, pastel pink color palette that gives a gentle, soothing feel. The bold, lowercase typography is modern and approachable, contrasting with the serene background to add a sense of confidence and simplicity.

The minimal design and clean lines, combined with our taglines “Nature’s Nightcap” and “Functional Sips for Your Soul,” reinforce the Roohtine's positioning as a natural, wellness-focused beverage intended for relaxation and tranquility.

Roohtine

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